Цены и ценообразование2.1 - Google Play

Company «Metamorphoze» is pleased to offer you a series of applications "mobile students", based on the latest edition of educational materials, which students are taught Russian state universities.
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This series consists of more than 40 applications covering major discipline. Applications will be useful not only to students while studying or preparing for exams, but also for people who want to learn new skills.
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This application is a tutorial-guide, which is very convenient to use. It will always be in your pocket, as opposed to a paper counterpart.
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Each app contains 200 - 300 pages of text have already adapted. Attached you will find a search function to facilitate the reading and saving of useful information for you.
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Our app works on tablets. When using the application does not require an Internet connection.
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We would appreciate if you inform us of any errors in the application, as well as your suggestions for adding features to them.
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All applications can be found at -> umnyeshpory.RF
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Content:

- The concept of price
- Evolution of the price theory
- The use of supply and demand theory in practical pricing
- Prices Features
- Pricing factors
- Theories of consumer behavior and price
- Demand and price elasticity
- The perception of the consumer price
- Influence of the presence of interchangeable and complementary goods in the price level
- Interconnection price levels, revenue and sales
- Market structure and price
- Pricing of monopoly markets
- The main forms of price discrimination and their features
- Pricing of oligopolistic markets
- Pricing of monopolistic competition markets
- Types and price structure
- Cost as part of the price
- Types cost used in the practice of pricing
- Planning and profit margins as part of the price
- Taxes in the part of the price
- Supply and marketing margins (discounts) in the price of goods
- Commercial premiums (discounts) in the price of goods
- Reflection of transport costs in the price
- The role and significance of state regulation of prices
- Methods of direct state influence on prices
- Methods of indirect government influence on prices
- Regulation of prices for products of enterprises-monopolists
- Regulation of the products of natural monopolies prices
- Cost-based pricing methods
- Market-based pricing methods
- Price and competition
- Methods for the establishment of tender prices
- Auction method of price determination
- Determination of prices with a focus on the perceived importance of the consumer's value of goods
- Parametric pricing methods
- Pricing policy
- The objectives of pricing policy
- Pricing taking into account the product life cycle
- Batch pricing
- Pricing within product line
- The relationship of price and quality
- Identification of the goods, price trends
- Price wars
- Territorial differentiation of prices
- Indicators price dynamics
- The rationale for reducing (increasing) Price
- Changes in prices with the help of discounts
- Forms and methods of calculation of discounts
- Pricing strategy: concept, types
- Prices of foreign trade contracts
- Methods for calculating the price of foreign trade transactions
- Customs value and the methods of its determination
- Commercial amendments to foreign trade prices
- The concept of transfer prices
- Methods for calculating transfer prices
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Full table of contents you will find vprilozhenii